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’World Would be Boring Place Without Volvo’

Published onsdag 15 oktober 2008 kl 11.23
Volvo family cars' MD Stephen Odell Björn Larsson Rosvall/Scanpix.

The Swedish car industry is feeling the brunt of the economic crisis reporting poor sales this year.

Swedish car brand Saab was hardest hit, sales there down 31.5 per cent compared to last year.

Volvo also report low figures, only selling 20,000 family cars in September.

According to the new head of the Swedish car manufacturer, gas powered cars are interesting alternative.

In an interview with Swedish newspaper Dagens Nyheter, Volvo’s boss Stephen Odell, says he believes gas cars will lift them out of their current crisis.

Only 13 days into the role, Odell has already had to make more than 3000 employees redundant.

Without Volvo the world would be a very boring place, he says.

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