Most Confidence in Swedish Radio

The annual "public confidence barometer" of Swedish institutions, political parties and brand names places the Swedish Radio at the top of the list.

The earlier winner of the general public's confidence - the home-furnishing company IKEA – has slipped to second place.

The survey shows that confidence in the center-right coalition government has not diminished despite the continuing troubled economy, but confidence in this Nordic nation's newspapers has decreased.

This is blamed on the sensational headlines and photos in the tabloid press.