Facebook brings new visitors to Luleå

Facebook’s founder Mark Zuckerberg posted a picture on his timeline with the comment “An icy like outside our new data center in Luleå,” and within hours the municipality’s website got thousands of new visitors.

The ice sculpture of the social media site’s thumbs-up “like” symbol is located in a park in central Luleå, in the far north, where the company recently opened a new computer center, Swedish Radio reports.