The 41-year-old Schlingmann is often referred to as a PR genius and is one of the most influential architects behind the Moderate Party’s development over the past few years, when it has moved closer to the middle ground of Swedish politics and rebranded itself as “the new Moderates”.
Schlingmann became the party’s communications chief in 2003 and was appointed party secretary in 2006. He is widely credited with having helped secure the Moderate Party’s election successes in 2006 and 2010.
Schlingmann’s current mission as chief strategist is to develop the Moderates’ strategy ahead of the 2014 EU and parliamentary elections.
Schlingmann will leave the Moderate Party on February 28th. He took up the position as chief strategist in May this year.