Åsa Lannhard is agricultural policy analyst at the Board of Agriculture. She says meat eating has been declining for two years now. The reasons range from environmental awareness to healthy eating and people simply following trends.
Agency advice: Less meat and more learning in school meals4:01 min 4:01 min
Swedish adolescents eat too much junk food and meat: study3:25 min 3:25 min
Swedish minister U-turn: meat is bad for the climate1:10 min 1:10 min
Growing pressure on restaurants to state meat origin2:17 min 2:17 min